Tuesday, October 8th, 2013 at
After several months of development, the Association of Defensive Shooting Instructors (ADSI) has launched it’s Virtual School and first distance education course for instructors. This course, on how to teach Intuitive Sighted Fire, is the first of what will eventually be the highest quality collection of Defensive Shooting Instructor Development Courses on the Internet. It consists of video lecture, downloadable documents and video taken during actual classes demonstrating the teaching methods being advised. Read more
Monday, May 20th, 2013 at
Square, the iPhone-friendly charge card acceptance service, stunned the firearms industry recently when they decided they would no longer accept accounts from companies that sold weapons – or, presumably, had anything to do with weaponry.
Many small companies in the firearms and training businesses had come to rely on Square to be able to accept credit cards from their customers. Having the company decide that they no longer wanted perfectly good and legal business was a blow to many, and now lots of enterprises are scrambling for a replacement.
Why did Square decide to abandon these customers? The company is being rather coy, but Read more
Sunday, May 5th, 2013 at
Teaching defensive shooting is the service we provide, but at the end of the day we are in the business of marketing and selling defensive shooting instruction. How you market your services and who you choose to market to makes the difference.
We all have something to offer the marketplace based on our unique perspectives and how we relate to our clients.
By running a solid and profitable business we enable ourselves to reach a wider audience in which to influence properly and ultimately making our communities safer with responsible gun owners. Read more
Monday, April 15th, 2013 at
At SHOT Show last January I had an interesting discussion with another defensive shooting instructor. We were talking about the idea of an instructor always being a student, and the need for continuing education if one is to be a conscientious teacher.
He told me, quite proudly, that he’d already signed up for two courses this year, both of them from well-known shooters. He then asked what classes I was taking.
Friday, March 29th, 2013 at
What does it mean to be a Defensive Shooting Instructor? How do you define yourself as such?
2013 is the 10th Anniversary of the Combat Focus® Shooting Program and I’ve it has now been a dozen years since I left police work to focus on a full time career as a professional firearms instructor. In that time, I have had the honor and pleasure of working with most of the top names in the industry, been associated with many of our leading companies and taught in almost ever state in the union and a healthy handful of other countries. Read more